Monthly Archives: April 2009

Let it Shine

Honda took to Vimeo, a video sharing site to help promote their Hybrid vehicle, the Insight. Instead of uploading another viral video they took over the whole page, letting it fade completely to black when their video plays and naturally … Continue Reading



Jergens, a leader in the health and beauty skin care product category, is taking a stand against sun abusers. They’ve created a website/blog that mimics the popular celebrity gossip sites, and posts information about sun abuse, skin damage, “sunaholics” and of … Continue Reading


Marcal launches Small Steps campaign

Happy Earth day fellow Sourcies!! If you’re looking for an easy way to reduce your carbon footprint and help the environment, look no further than Marcal’s new line of Small Steps products — paper towels, bath tissue, facial tissue and … Continue Reading


How much do your shoes weigh?

Puma is promoting its new shoe, the “lift” with an interactive game on their website. To prove that their shoe is extremley light weight, they put it to the test on a scale versus some random but funny objects. Check … Continue Reading



Yowza!! Want an app that makes shopping easier? This new iPhone app points you toward the deals and steals at your favorite retailers. Yowza!! is a mobile coupon app. It’s different because it’s tailored to your location. Yowza!! uses your … Continue Reading


Tax Day Spurs Fast Food Deal Frenzy

  Tax Day is giving restaurant chains another excuse to offer discounts and freebies that get people to walk through their doors, unleashing a veritable deal frenzy.   The roster of QSR and fast-casual offers available today includes: Taco Del … Continue Reading

You’ve Got Voice Mail, but Do You Care?

Are you a self described “voicemail phobic”? Do you let your mailbox fill up only to get phone calls from Mom asking, “Do you know your voicemail is full?!”. Well you are certainly not alone!  Tim Kassouf from Baltimore, 24, … Continue Reading


Kraft turns to Twitter for product launch

   DiGiorno is launching a flatbread pizza by way of TV, print and … Twitter. The freezer aisle’s largest-selling pizza brand is wading into social media for the launch, tapping tweeters with strong followings and offering to provide food for … Continue Reading

A way to get ladies interested in sports apparel

Adidas is incenting purchase of their Rebel Super 14 rugby jerseys with a free ticket offer to a 09 Rebel game (in New Zealand) and a chance to exchange jerseys with an all star at the game! An added bonus … Continue Reading


Bread Art Project

Leave your mark on a piece of interactive toast and help feed the hungry. That’s what the Bread Art Project is aiming to do. Visit to create and submit your masterpiece. For every submission a donation of $1 is made … Continue Reading